Anders, Chris, Micah, everyone - Let's get the email magic started
Ken AI Onboarding Checklist.
Estimated completion time - 30 min.
Great - you signed up. You have lots of questions. We have lots of questions. Let's address them here & now.

by Cristian Frunze

Table of contents
  • Onboarding Meeting
Onboarding Meeting
First of all, let's meet. I want to learn about you and your business. Preparing is not necessary, but helpful. Here's what I'd love to learn:
Business Details
  • Overall business strategy
  • Product
  • Audience
  • Unique value proposition & benefits
  • Competitors
Marketing Strategy
  • Marketing & Sales Channels
  • Funnels
  • Previous outreach
Data
  • Customer Acquisition Cost
  • Meeting conversion rates
Resources
  • Lead Magnets
  • Marketing & Sales Assets
  • Case Studies
Service Agreement & NDA
For your protection, we will sign a service agreement that details our services, costs, fees, etc.
The NDA allows us to share your company name & logo on our sales material and share your basic results (like clicks) privately. It doesn't allow us to share your campaign and results publicly without approval.
The agreement was sent to your email anders@kroolo.com and should be signed using Dropbox Sign.
See Agreement
Payment Terms
You pay:
  • $3,000 Monthly Fee
  • $160 Performance Fee per Meeting
You get:
  • 20,000 contacts with
  • Verified emails
  • LinkedIn Data
  • AI Qualification & Personalization
  • Copywriting
  • Email Infrastructure & Management
  • LinkedIn Outreach Management
Domain Names
We'll purchase 24 domain names on your behalf. We'll manage the domain names on our domain registrar, and we can transfer the domains to you when needed.
Here's the Stripe link for the domain purchase reimbursement at $15 per domain per year 👇
In stripe, please enter 24 domains as the quantity.
Instantly.ai Account
  • Create a new Instantly account here on the Hypergrowth plan
  • Add us to your account as admins to these emails
Communication
We offer Slack + email support, with Zoom calls when needed. We're most active on Slack and would prefer to keep communications there. Please share your Slack email with us so that we can send you an external connection request.
My main email for communication is cristian@getken.ai. I may use other emails for various software apps.
Below is the link you can use any time you need to book a call with me:
Deliverables Timeline
Below is a clear timeline over the whole process we follow and the actions we take. The campaign should be launched in 31 days.
Expectations
I want to be straightforward and set up the right expectations. Here's a list that will be helpful:
  • You won't see results for the first 45-60 days.
  • It takes 30 days to set up, so no results in the first month.
  • The first 2+ weeks are almost dead. Here's why:
  • Campaign volume will slowly ramp up
  • People take time to reply/click
  • Follow-ups (which drive 60%+ of the results) haven't yet been sent
  • Even if people book meetings, they will book a couple days/weeks later
  • We test a lot (which might not work)
  • The best results come after month 4. Results will stabilize and plateau at around month 5-6.
  • Good input = good output. We want to collaborate together, work together, win together. Please give us the necessary resources to succeed and be transparent.
  • This won't save your business. Product-market-fit is still the most important element that will make our campaigns successful or not. This will just put fuel on the fire.
Personally, I'm juggling college and an AI startup at the same time. We're growing very quickly and have 15 people in our team.

If I'm not responsive or late, that means I'm working solving something unexpected that happened (hopefully on your campaigns). I try to be quick in communications, but sometimes I may be late with deadlines, random things may fail, and so on.

If I'm silent for some reason, that doesn't mean I forgot about you or that your campaigns will suffer in any way. It means my perfectionistic desires got ahold of me and now I spend the entire night perfecting the tiny little details to make you successful.

We will solve this communication issue with time, but for now, as long as I'm your account manager, this is the case. I just wanted to be transparent.

What I can guarantee is - I'll do my best to make you successful.